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Don’t “just put it online”!

More and more corporate leaders are moving their business processes and customer touchpoints to digital. On the whole, that’s great: digital experiences are what customers expect, and after an initial investment, they tend to be more efficient and less costly than traditional processes. However, leaders need to consider the customer […]

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CX for digital transformation

Doing a Digital Transformation? Here’s why you need CX.

Digital transformation is on a lot of organizations’ minds. And as you undertake a digital transformation, you’ll benefit immensely from engaging the right customer experience designer. Here are some reasons why: Digital transformation is business transformation The term “digital transformation” means different things to different people. For some, it’s purely […]

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