I spend a lot of time talking about operations. Getting all the moving parts moving together, improving a website or product for customers while also driving business value, saving time and money along the way. Today I’d like to focus on strategy a little bit. Strategy looks at how well […]
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Yesterday, I hosted an informal webinar to explain roadmapping to some fellow consultants. Those of us in the digital and product space are probably already familiar with roadmaps, but others may not be as aware of what roadmaps are and why they’re so great. So I thought I’d put together […]
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It’s a good idea to consult a customer experience professional when embarking on a website redesign. Here’s why CX should be an integral part of your website project. A website redesign project should involve a visual designer (obviously), developer, project manager, content writer, UX designer – all the usual suspects. […]
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Digital transformation is on a lot of organizations’ minds. And as you undertake a digital transformation, you’ll benefit immensely from engaging the right customer experience designer. Here are some reasons why: Digital transformation is business transformation The term “digital transformation” means different things to different people. For some, it’s purely […]
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